We were asked to create TV spots that promoted the new attributes of Meijer Home Delivery and Pickup, simplifying a confusing process for customers. Our task was to highlight the experience of finding identical in-store prices no matter how or where you shop and inform customers that no membership is required.
The catch: We had seven days to concept, plan, and execute this production.
Creative Director: Per Jacobson | Associate Creative Director: Tammy Myers | Copywriter: Dan Goubert
Director: James Bobo | Producer: Brenda Cortes & Ryan Ennis