The Grand Rapids Chamber of Commerce wanted to underscore their commitment to a thriving and prosperous West Michigan for all through a dynamic, immersive brand experience.
We crafted a new brand and Create Great tagline to showcase Grand Rapids Chamber’s value proposition to its 2,500 members across the region. This identity was expressed in a new logo, business system, and in immersive print and environmental collateral throughout their 11,000 ft² member-centric office space.
Creative Director: Warren Mason | Senior Art Director: Tammy Myers
